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Motivation in the apparel classroom : a self-determination perspective
(University of Missouri--Columbia, 2019)
, we found support that instructors' use of autonomy supportive language may increase internalization necessary to motivate students to master basic sewing skills. Theoretical, empirical, and practical implications are presented....
Explaining consumers' channel-switching behavior using the theory of planned behavior
(University of Missouri--Columbia, 2008)
The study was exploratory and examined channel-switching behavior using Theory of Planned Behavior in three retail channels (i.e. brick-and-mortar stores, catalogs, and the Internet). The theory assumes that individual ...